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Bloommiami Develops Grey Goose Holiday Pop-Up at JFK Airport

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This holiday season, Bacardi Global Travel teamed up with Bloommiami to bring festive cheer to JFK Terminal 4 with an immersive GREY GOOSE cocktail and shopping experience. The vodka pop-up makes a travelers’ journey memorable with innovative GREY GOOSE cocktails from some of New York’s top bartenders while shopping a selection of holiday offerings.

Bloommiami produced and installed the space, which features an interactive illuminated Ferris wheel with mini “chalets” that contain GREY GOOSE holiday cocktail recipes. There are more than 2,000 feet of electrical wire and 700 light bulbs used to illuminate the giant wheel.

You can read more about it on design:retail.

Bloommiami Develops Givenchy Beauty’s First Make-Up Pop-Up at LAX

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Bloommiami partnered with Givenchy Beauty to develop the brand’s first make-up pop-up in travel retail last month. The retail-focused design agency produced, implemented and managed the activation located inside the DFS store at the Tom Bradley International Terminal in Los Angeles International Airport. Bloommiami incorporated mirrored and reflective black surfaces into the design to enlarge the space and elevate the appearance of the activation’s structural elements. This is the first collaboration between Bloommiami and the Parisian beauty house.

The 70 square foot pop-up activation greeted travelers at LAX during the month of August.

The pop-up highlighted the launch of Givenchy’s latest lipstick, Le Rouge Liquide. Instead of the traditional stick, the lipstick features a foam applicator, a different formula, and a pen-style mechanism in the signature Givenchy case.

More than 30 shades from many of Givenchy’s lipstick lines were featured in the activation.

“Givenchy Beauty is not currently present in Los Angeles International Airport so this one-month pop-up activation was the perfect opportunity to celebrate our brand’s unique and innovative products,” said Givenchy Senior Marketing Manager, Travel Retail Americas Daniella Caballero.

To read more, visit The Moodie Davitt Report.

Construction at SoLē Mia Picks Up

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Construction is rapidly picking up at SoLē Mia – a community that will rise at 15045 Biscayne Boulevard. As the largest project in North Miami’s history, SoLē Mia is set to become South Florida’s next iconic neighborhood blending the serenity of open spaces with the vibrancy of an urban center.

Construction on the site went vertical at the end of 2017 with SoLē Mia’s first two residential towers and the Warren Henry Automobile Dealership consisting of Land Rover, Jaguar and Infiniti. The site’s Costco is quickly moving along and will be a tenant of The Shops at SoLē Mia. The development will reshape the North Miami landscape and transform the area into an exciting destination for guests and residents. When completed, SoLē Mia Miami will feature 4,390 residences, approximately 500,000 square feet of lifestyle shopping, emerald green community parks, chef-driven restaurants, entertainment venues and office spaces.

With construction on the SoLē Mia site pushing forward, SoLē Mia’s Local Preference Office is offering City of North Miami residents short- and long-term job opportunities in various construction trades.

OBR’s Newest Client, FRONTIER Building

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Oberhausen Marketing & Public Relations (OBR) is proud to announce the addition of FRONTIER Building to its premier client list. FRONTIER Building is a national general contractor, construction management and design-build services firm that specializes in providing turn-key construction projects for its clients.

Helping their clients transform imagination into reality, FRONTIER Building focuses on the unique needs of each of its clients in each particular market. Their well seasoned and carefully trained project managers, estimators and superintendents have market-specific expertise, which translates into seamless and successful construction projects for their clients.

The OBR team has been working to rebrand FRONTIER Building and deliver new marketing tools. Although FRONTIER Building has thrived over the years by consistently delivering for its clients and fostering valuable relationships, in today’s world, businesses need to leverage different tools to manage relationships, stay ahead of the competition and accelerate growth. To optimize effectiveness, we’ve created an improved modern, relevant image for the FRONTIER Building brand that stands unique in the national, commercial construction market, while also appealing to the high-end interiors clientele. In the coming weeks, OBR will be delivering new corporate websites and materials and launching a national public relations campaign. Stay tuned!

OBR's Newest Client, FRONTIER Building

frontierbuilding-copy
Oberhausen Marketing & Public Relations (OBR) is proud to announce the addition of FRONTIER Building to its premier client list. FRONTIER Building is a national general contractor, construction management and design-build services firm that specializes in providing turn-key construction projects for its clients.
Helping their clients transform imagination into reality, FRONTIER Building focuses on the unique needs of each of its clients in each particular market. Their well seasoned and carefully trained project managers, estimators and superintendents have market-specific expertise, which translates into seamless and successful construction projects for their clients.
The OBR team has been working to rebrand FRONTIER Building and deliver new marketing tools. Although FRONTIER Building has thrived over the years by consistently delivering for its clients and fostering valuable relationships, in today’s world, businesses need to leverage different tools to manage relationships, stay ahead of the competition and accelerate growth. To optimize effectiveness, we’ve created an improved modern, relevant image for the FRONTIER Building brand that stands unique in the national, commercial construction market, while also appealing to the high-end interiors clientele. In the coming weeks, OBR will be delivering new corporate websites and materials and launching a national public relations campaign. Stay tuned!